Our Story

For centuries, pinky fingers have been left tragically naked, exposed to the harsh elements, judged by society, and worst of all…overshadowed by the ring, middle and index fingers.

Despite being on the periphery, we believed that it’s the fifth finger on the hand that exudes the most elegance, confidence and sophistication.

So we resolved to do something about it. 

Enter Pickard’s Pinkys. Founded on the principle that every pinky deserves a crown, we set out to disrupt the ring game. 

We don’t just make jewellery; we engineer pieces that tell the world that you are superior. Rings that say, “I could crush you, but I won’t.”

Our rings aren’t for everyone. No sir.

They’re for the rare breed of gentlemen who believe mediocrity is for mortals and accessorising is an act of conquest. The kind of man who doesn’t walk into a room - but penetrates it, leaving a trail of awe, envy, and the faint scent of cedarwood.

So whether you're closing deals, dramatically pointing in the distance, or fingering your boss’s wife, we’ll ensure your pinky will always be the centre of attention.

Thank you.